How To Register In Been Verified Outside Of Usa

As China's biggest social media app, WeChat is the place to be for international brands looking to brand some noise in China.

Simply with over 1.2 billion monthly active users, how can new brands go their voices heard on this highly competitive platform?

Well, to start with, a WeChat Official account is a must .

They're how users on the platform interact with their favorite brands, and how businesses build a direct (and very lucrative) human relationship with their customers.

There'south a problem, though: creating a WeChat Official account is a complicated process for non-Chinese brands.

That's why, today, we're going to bear witness you exactly how to create a WeChat Official account overseas, step-by-footstep — to help you make the most of China'southward most powerful platform.

Sound skilful?

Then let's dive right in.

What are WeChat Official accounts?

WeChat Official accounts (or WeChat Business accounts, as they are also known) are verified company accounts on WeChat that can be used as a brand's…

Customer service heart
Blog
Mini-website
Landing page
Booking system
E-commerce store
And so much more

Call up of them every bit the Chinese equivalent to a Facebook folio — where brands can gather followers, share content, interact with fans, send button notifications, and generate leads all in one place.

How to create a WeChat Official account overseas

There are 2 means to create an international WeChat Official Business relationship:

Directly, via WeChat
With an external partner, like AdChina.io

In this department, we'll exist breaking down both routes to making a WeChat Official business relationship awarding — covering every step, along the way.

Hither's how to create an international WeChat Official account directly through WeChat

Footstep 1: Register an account on WeChat's Official Account platform

First, follow this link (mp.weixin.qq.com) and click 'Register At present' in the top right corner. You lot can likewise select to translate the page to English in the pinnacle correct corner, likewise.

Step 2: Pick your business relationship type

Select the 'Service Business relationship' option — this is the default (and merely) Official business relationship type available for overseas businesses.

It'll let you:

Provide a service or tool to your customers (like a booking form)
Share valuable content with WeChat Official account followers
Send 4 push notifications each month (sent direct to users as regular chats)
Appear natively in the WeChat feed (as opposed to in the 'subscription' folder)
Customize your profile features
Admission WeChat advert options

Stride 3: Make full in the registration class

This is very simple. All you'll demand is an email accost that's not been previously registered on WeChat.

Simply fill in your email accost, verify information technology, and create your password.

Step 4: Confirm business relationship type

You'll then exist asked to confirm your choice of registering a Service Account.

Remember, this is all that's available to international brands, so there's not room for whatsoever defoliation here!

Step 5: Register your Official business relationship

Next, it's time to register your account.

You'll need to provide:

Your company name
Visitor registration number
The ambassador's name (the person who volition be running the account)
Mobile number of the ambassador (which you'll demand to verify)
The administrator'south ID carte du jour number, passport number or driver's license number

So, click continue.

Step half-dozen: Fill up in your business relationship info

At this stage, you'll need to:

Choose a name for your WeChat Official business relationship
Write a bio/introduction
Confirm the state your business organisation operates from

Tip: You should write your bio in Standard mandarin to brand sure your audience understands it.

Step 7: Verify your WeChat Official business relationship

Later on completing your business relationship info, you'll then accept access to the WeChat Official accounts platform. Here, y'all'll exist able to verify your account.

This is of import, as unverified accounts are deleted after 30 days. They also have limited access to core features, including a verification tick.

To verify your account, click on the 'WeChat verification' selection under the 'Settings' bill of fare.

Then, click 'Enable' on the verification folio you're taken to.

Step viii: Begin the verification process

Afterward clicking 'Enable', you'll and so be prompted to download the verification letter, and begin the formal application process.

Step 9: Complete and sign the verification letter of the alphabet

The verification letter will inquire you lot to confirm:

Your company name
A point-of-contact
The passport number
Country of citizenship
The WeChat Business relationship ID

It'll so need to be signed by a legal representative of your team, as well as by the contact person.

Be aware that your signal-of-contact doesn't accept to be the business relationship administrator you lot confirmed in stride five. It can be if y'all want it to be, but it's not a requirement.

Y'all should print the verification letter, sign it, and then scan and transport it back into your reckoner, ready for the next footstep.

Looking to get started on WeChat as an international brand?

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Pace 10: Fill in the requested data for verification

To verify your company, you'll need to provide its:

Name
Company registration number
Visitor accost

You'll besides need to upload a scanned copy of your business license, and a re-create of the verification alphabetic character completed in the previous step.

To verify your point-of-contact, y'all'll demand to provide:

Their full name
Mobile number (which will need to be verified via SMS)
Landline number
Email address
ID card number, passport number and/or commuter's license number

You will likewise be asked to upload copies of their identification and most recent mobile phone neb.

All documents must exist uploaded in English language, and the mobile phone neb needs to include the contact proper name, phone number, company proper noun, and a minimum of three months payment history.

Step 11: Ostend your business relationship name

At this stage, you'll exist asked to confirm your Official business relationship name.

In the instance of a custom name, you must make sure it isn't a trademarked proper noun held by any other company and isn't an already-registered account name on WeChat.

If either of these ii requirements aren't met, your application will be rejected.

Step 12: Choose whether you want an invoice

If you desire an invoice for your registration fee, click 'E-invoice'. You'll receive this inside 10 days after your account has been verified.

Pace 13: Pay the registration fee

Now it's fourth dimension to pay the registration fee of $99.

You can pay this via WeChat Pay or your depository financial institution card — whichever you lot prefer.

Step xiv: Review and setup

Over the next couple of weeks, the WeChat team will review your verification application and contact you via telephone, during Chinese working hours.

If you lot correctly completed each of the above steps, your Official business relationship volition so be verified and ready to go!

An alternative (and much easier) style to create a WeChat Official account overseas

Equally an international business, creating a WeChat Official account overseas can be tricky.

That's why AdChina.io offers a WeChat Official account setup service that'll handle the application process for you, from beginning-to-finish.

Hither's what's involved:

Stride ane: Register for AdChina.io

First, you'll need to register for your costless AdChina.io account.

This will requite you lot instant access to our all-in-one advertising tool, where you'll be able to run ads on each of the chief channels in Red china from an English platform y'all can trust.

Step 2: Head over to the AdChina.io Marketplace

Click on the 'Market place' tab, and scroll downwardly until you lot see the 'WeChat Official Account Setup' choice under 'Social Media Marketing'. Click 'Get Started'.

Step 3: Purchase the 'WeChat Official Account Setup' service

Click 'Activate Now' at the bottom of the page.

Adjacent, you'll exist prompted to pay the $149 fee, which covers the third-party setup cost and the straight fee to WeChat.

Step four: Send us the necessary documentation

After you've paid, we'll arrive touch with yous and inquire for everything we need to set your business relationship. This volition be the aforementioned as what we've already covered in this guide — but nosotros'll speed up the procedure by making sure everything is correct from the start.

Step 5: Wait for your account to be fix up

Nosotros'll ship all your data to WeChat, and work directly with them to make sure everything is where it needs to be. You lot can just sit down back and relax at this stage, as nosotros do the difficult work for you lot.

This should have around 2-four weeks but could exist quicker depending on all the details provided by y'all.

Stride half-dozen: Launch your account

Once we've approved your account with WeChat, y'all're then free to starting time posting content and edifice your following on the platform.

At this stage, you might also want to work with u.s. to build a WeChat Official account management and marketing strategy. We offer this in an all-in-all-i package that covers:

Follower date
Content production
Performance insights

Get in affect to acquire more.

WeChat Official account marketing tips for international brands

Hither'due south how you lot can become the most from your business relationship Official account:

1. Create frequent and loftier-quality content

The more content you upload to your Official account, the more traction it'll gain.

The best content will offering genuine value to your target market — whether it entertains or educates.

WeChat articles, which are like mini blogs, provide a great format to engage potential followers. Publish one connected to a popular hashtag, and you could quickly proceeds new fans.

2. Use information technology to generate new leads

For a WeChat Official account to really pay-off, you demand to utilize it as a lead generator.

Thankfully, WeChat is a bully platform for generating leads, equally information technology lets you integrate directly links to your e-commerce store, website, or app in articles, posts and letters.

You can too employ your Official account every bit a landing folio to redirect your followers to wherever y'all want them to go.

Have reward of this, and one time you've got an audience, utilise information technology wisely!

And don't forget to automate your follower engagement with a chatbot, as well — it could be a great manner to generate (and authorize) leads, as you sleep!

3. Advertise information technology on WeChat

To guarantee maximum exposure, it'due south worth advertising your Official account on WeChat via banner ads, feed ads, or Moments ads.

Target your ads to your platonic client, and you'll almost certainly gain more followers — giving your content a bigger audience, and a bigger audience to catechumen.

Read our guide on WeChat advertising to learn more.

Set to open your WeChat International account?

Perfect! For businesses getting started in China, WeChat is a neat kickoff pick. Register for your gratis AdChina.io account today, and nosotros'll show you lot why!

Looking to get started on WeChat equally an international make?

AdChina.io is the #1 platform to get started with advertising in China. Our platform and team have care of everything from set upwards to running your campaigns for leading brands across the globe. Create a free AdChina.io account to become started.